The 4 marketing secrets that took me from overlooked to booked, without becoming someone every avoids
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✅ The 4 Marketing Secrets ($997 value)
✅ Private Members Community ($297 value)
✅ 24/7 AI Marketing Advisor ($197/year value)
✅ BTB Case Studies ($97 value)
✅ Bulletproof Mindset ($297 value)
✅ Business Breakthrough Library ($27 value)
✅ The Shiny Strategy Filter ($197 value)
Total Value: $2,109
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👋 Hi, I'm Richard, a regular guy from small-town Idaho.
I did what everyone said: went to college and got a "good job."
Before long, my wife and I were barely seeing each other and I still didn't have a career with a future.
When COVID shut everything down in 2020, I started my own video business with no connections and no business know-how.
As an introvert who hates pushy sales, I got burned HARD by marketers who promised big results and delivered nothing.
So I spent the next 4 years (and over $30,000) figuring out what ACTUALLY works for new business owners without a big budget.
The biggest lesson: YOU know your business better than any marketer ever will.
Bootstrap to Booked is the plan I wish I'd had from day one, and the one I'd use if I had to start over.
I built it in a market of about 80,000 people, so if it works here, it can work almost anywhere.
See you inside!
—Richard
"His attention to detail is at such a high standard that we were able to raise our own application and grow faster than anticipated! 100% would recommend for any business."
-Nephi & Juliann T.
"Everything has turned out great. Would highly recommend to anyone."
-Jesse J.
"He is talented with video and audio production. It shows he has a great command of this media, including social media."
-Lance K.
Watch competitors who aren't as good as you stay busy while you sit with an empty calendar and silent phone.
Googling "how to get customers" and watching videos where every expert says something different.
They said, "you'll have people banging down your door!" but your calendar tells a different story.
Make strategic connections to gain access to 10,000+ potential customers. Our positioning framework shows you exactly how to connect so people WANT to refer (or buy from) you, without you ever feeling pushy or salesy.
Use social media videos so your network never forgets what you do. When someone needs your service, or knows someone who does, YOU'RE the first person they think of. We give you 30+ video ideas so you never run out.
Stop wondering "what should I do next?" Our step-by-step plan outlines exactly what to do to start filling your calendar within 2 months. No more guessing. No more wasting time. Just a clear path forward.
Scroll down to see everything you get lifetime access to...
Stop watching eyes glaze over when you talk about your work. Make people lean in, ask questions, and want to book you.
Stop blending into the crowd. Learn how to communicate the value of your services so that people are excited to work with you.

Be one of the top names in search results when someone in your area's looking to hire — not buried on page 7 of Google or ignored by ChatGPT.
Connect with the right people and have conversations that lead to sales and referrals without being sales-y.

Build genuine relationships that turn into referrals without feeling like you have to sell every room you're in.
Keep your network thinking of YOU when they need your service (or know someone who does). Includes our methods for easily brainstorming unlimited ideas FAST!

Stay top of mind between conversations, so when someone needs your skills, your name is the one that comes to mind first.
Our 8-week action plan gives you a clear roadmap to getting more clients so you don't have to guess..

What's Inside
Eliminate self-doubt and stop sabotaging yourself. Become the successful, confident business owner you want to be.

Open When someone needs help, your name comes up first.

Open the door to thousands of possible opportunities without feeling pushy or salesy.
Build a network that can give you access to thousands of potential customers.
Connect with the right people and get customers without feeling pushy or salesy.
Conversation frameworks, follow-up systems, and strategic networking guides that make every connection count.

Efficiently create content so social media doesn't consume all your time.
Social media strategies that keep you visible.
How to easily come up with unlimited ideas.

Step-by-step optimization guide for proper GBP setup.
Professional and trustworthy GBP so people actually want to call you.
When people search for you or your services, they find a business that looks established and credible.

What's Inside
The exact method of talking about your business that makes people lean in instead of tune out — so conversations turn into interest, not eye-rolls.
Straightforward strategies to show up online so when locals search for your services, they find you first — no monthly SEO bill necessary.
Simple steps to building real relationships that turn into referrals and income — without feeling salesy.
How to stay top of mind between conversations, so next time someone needs your services, your name comes up first.
A focused, distraction-free place to ask questions, get help, share wins and challenges, and connect with others going through the same journey — No noisy social media feed, no ads. Plus, I'll be in there helping you along the way!
Get quick answers to your questions without digging back through hours of training. Powered by AI and trained on everything inside Bootstrap to Booked. Ask it a question, day or night, and get answers whenever you need them.
An honest behind-the-scenes breakdown of how I discovered and used these exact secrets in my own business, including what I got wrong and how I still made it work. (Member case studies coming soon.)
Break through the fear, self-doubt, perfectionism, and analysis paralysis that keep you stuck and develop the mindset to take action, even when you don't feel ready.
The books that fundamentally changed the way I understood my business.
Get the marketing clarity you'd normally have to hire a coach to get. Understand how the major marketing strategies work, when they're appropriate, and how to evaluate whether they're right for your business.
Anyone who provides services locally.
Anyone tired of watching their competitors stay busy when you know you do better work.
Someone ready to take action but feels unsure of how to get more customers and doesn't have money to waste trying things.
Someone who wants a clear, step-by-step blueprint that actually works.
Anyone who primarily offers their services or products online (online coaches, e-commerce, web designers, etc.).
Anyone expecting instant results without putting in the work. This is a system that requires showing up consistently, not a "set it and forget it" solution.
Anyone not willing to leave their comfort zone once in a while.
If you want someone to do it FOR you — unless you're buying this for an employee.

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DISCLAIMER: The sales figures stated on this landing page and discussed in the Bootstrap to Booked program are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We’re not implying you’ll duplicate them (or do anything for that matter). The average person who buys “how to” information gets little to no results. We’re using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT PURCHASE the Bootstrap to Booked Program.